March 19, 2021

CNN Ratings Tumble in Trump Vacuum

The anti-Trump media outlet has lost nearly 50% of its prime demographic viewership since Joe Biden took office.

Back in December, our Douglas Andrews predicted that “the mainstream media can’t live without Trump,” and if recent cable news ratings are any indication, it appears that Andrews was correct. Since Joe Biden took office, the lack of having Donald Trump to incessantly rail against has hurt CNN the most. Its ratings have dropped by a whopping 47% among the key viewer demographic of 25- to 54-year-olds.

Rival Fox News reports, “CNN’s viewership during the primetime hours of 8-11 p.m. ET dropped 36% since Biden took office after it spiked following Election Day. CNN’s primetime viewership decline was even sharper among the key demographic of adults age 25-to-54, plummeting 47% during the same period.”

Among the programs hardest hit is “CNN Tonight With Don Lemon,” which has experienced a 32.5% drop in viewership since the end of November. CNN hosts Anderson Cooper and Chris Cuomo have lost a respective 32.2% and 28.5% of their audience over the same time frame.

Meanwhile, both Fox News and MSNBC have also experienced a drop in ratings, though Fox has endured the smallest decline and neither has seen the sizable ratings collapse of CNN.

As Andrews contended, “If Donald Trump isn’t making news, the Trump-hating media isn’t making payroll.” And if the Leftmedia purveyors of hate fail to meet payroll, then this classifies as good news.

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