April 21, 2014

Don’t Mention ‘Recovery’

It’s a losing message for Democrats.

Democrats running for office this fall received some helpful advice from key strategists: “Yeah, that economic recovery… don’t mention it.” Stan Greenberg, James Carville and others warn that talking about “recovery” ignores “how much trouble people are in, and doesn’t convince them that policymakers really understand or are even focusing on the problems they continue to face.” In fact, “Democrats should bury any mention of the recovery. That message was tested … and it lost to the Republican message.” That’s because the president has had six long years to get the economy off the ground and he’s done nothing but add to the burden. Even Obama’s low-info voters get that.

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