Patriots: For over 26 years, your generosity has made it possible to offer The Patriot Post without a subscription fee to military personnel, students, and those with limited means. Please support the 2023 Year-End Campaign today.

January 11, 2018

Consumers Find Seattle Soda Tax Distasteful

What happens when it costs $20 or more dollars — for Coke? You buy it elsewhere, of course. Welcome to federalism!

Seattle Council Member Teresa Mosqueda made an interesting statement regarding the city’s implementation of a soda tax: “One of the most important outcomes that we’re interested in studying is how children’s sugary beverage intake changes in response to the tax.” Her shortsightedness provides yet another sweet lesson on the workings of federalism — and revolt.

First, some background. The city council signed off on a 1.75 cent per-ounce sweetened beverage tax last summer, which became effective on Jan. 1. This tax encompasses anything from sodas to sports drinks. According to The Seattle Times, tax advocates — no doubt in addition to yearning for more city revenue — reasoned that stretching wallets thin by utilizing the now-fashionable health-by-legislation model would prompt massive consumer turnoff. As Mosqueda went on to say, her team aspired to “impact norms and behaviors for folks in term of choice and consumption.” There were certainly impacts — and they were directed against the “leadership” of city council members.

Just days into the new tax, Twitter users began venting their frustration. One picture, taken at a local Costco, revealed a staggering price of $17.55 for a case of three dozen 12 oz. Dr. Pepper cans. Costco took the liberty of revealing both its price ($9.99) and the cutely named “City of Seattle Sweetened Beverage Recovery Fee” ($7.56). You read that right — the tax was nearly aligned with the retail price. Gatorade wasn’t any better — for a person buying 35 of the 16.9 oz. variety pack, the retail price ($15.99) and the “recovery fee” ($10.34) added up to $26.33. But Costco, in text conveniently located alongside the price description, rose from masterful trolling to superior outwitting. The store pointed out to customers that a short drive to the suburbs could save them big bucks.

Of course, such backlash was hiding in plain site. For example, in Philadelphia, where a similar scheme was enacted, research by the marketing firm Catalina discovered a 55% sales decline on soft drinks within the city limits, whereas sales climbed 38% in the outskirts. Catalina tellingly noted, “Many shoppers are now traveling outside the city to buy their sweetened beverages.” Seattle is going to experience the exact same aftermath. And its suburbs will gladly take the financial boon.

Seattle has quickly become one of the nation’s premier examples of socialist incompetence. In 2016, the city concealed its “gun tax” debacle after it ran into similar misfortune and firearms dealers packed up to set sail for more business-friendly surroundings. In 2017, the city’s attempt to foster a “livable” minimum wage had unsurprisingly inverse results. In essence, the poor become poorer. And in November, a superior court judge ruled against an income tax on wealthy residents. Now city residents are faced with an absurd, autocratic and Orwellian ordinance that demands they get healthy. Which is ironic coming from Democrat leaders who continuously preach, “My body, my choice.” No wonder residents are resorting to revoltish tactics.

Start a conversation using these share links:

Who We Are

The Patriot Post is a highly acclaimed weekday digest of news analysis, policy and opinion written from the heartland — as opposed to the MSM’s ubiquitous Beltway echo chambers — for grassroots leaders nationwide. More

What We Offer

On the Web

We provide solid conservative perspective on the most important issues, including analysis, opinion columns, headline summaries, memes, cartoons and much more.

Via Email

Choose our full-length Digest or our quick-reading Snapshot for a summary of important news. We also offer Cartoons & Memes on Monday and Alexander’s column on Wednesday.

Our Mission

The Patriot Post is steadfast in our mission to extend the endowment of Liberty to the next generation by advocating for individual rights and responsibilities, supporting the restoration of constitutional limits on government and the judiciary, and promoting free enterprise, national defense and traditional American values. We are a rock-solid conservative touchstone for the expanding ranks of grassroots Americans Patriots from all walks of life. Our mission and operation budgets are not financed by any political or special interest groups, and to protect our editorial integrity, we accept no advertising. We are sustained solely by you. Please support The Patriot Fund today!

The Patriot Post and Patriot Foundation Trust, in keeping with our Military Mission of Service to our uniformed service members and veterans, are proud to support and promote the National Medal of Honor Heritage Center, the Congressional Medal of Honor Society, both the Honoring the Sacrifice and Warrior Freedom Service Dogs aiding wounded veterans, the National Veterans Entrepreneurship Program, the Folds of Honor outreach, and Officer Christian Fellowship, the Air University Foundation, and Naval War College Foundation, and the Naval Aviation Museum Foundation. "Greater love has no one than this, to lay down one's life for his friends." (John 15:13)


“Our cause is noble; it is the cause of mankind!” —George Washington

Please join us in prayer for our nation — that righteous leaders would rise and prevail and we would be united as Americans. Pray also for the protection of our Military Patriots, Veterans, First Responders, and their families. Please lift up your Patriot team and our mission to support and defend our Republic's Founding Principle of Liberty, that the fires of freedom would be ignited in the hearts and minds of our countrymen.

The Patriot Post is protected speech, as enumerated in the First Amendment and enforced by the Second Amendment of the Constitution of the United States of America, in accordance with the endowed and unalienable Rights of All Mankind.

Copyright © 2023 The Patriot Post. All Rights Reserved.

The Patriot Post does not support Internet Explorer. We recommend installing the latest version of Microsoft Edge, Mozilla Firefox, or Google Chrome.